PRESS RELEASE

Pandemic forced Adhata Trust to celebrate World Elders’ Day 2020 virtually with its Senior Citizens

Adhata Trust every year celebrates World Elders’ Day to raise awareness about the growing population of the elderly in India, and their challenges and special needs. However, this year due to pandemic the celebration was virtual and the online event saw enthralling performances by Adhata members to the theme of ‘Khushiyon ki Home Delivery’, as members and participants logged in and eagerly cheered each other. Adhata Trust doubled up on its efforts to ensure its senior citizen members remained well-connected to each other and actively engaged during the pandemic.  It leveraged video-based activities and interactions to ensure the physical, social and mental health and wellbeing of its 500+ members during the past six months.

Commenting on the Trust’s efforts and initiatives during the pandemic, Mr. Arun Nanda, Founder, Adhata Trust, said, “The world over, senior citizens have been the worst-hit by the COVID-19 pandemic due to age-related comorbidities. The elderly often have to take the most aggressive self-isolation measures in order to remain safe during these unprecedented times; and the resulting loneliness and mental health issues require special attention.  I am delighted to see how, notwithstanding the many challenges of Covid-19, the team at Adhata Trust has innovatively used technology to help its members stay connected and meaningfully engaged, while ensuring their health and safety.”