Livelihoods and Community Engagement

Green steel policy India

SAIL’s Model Steel Towns and Integrated Development Projects

Forging Sustainable Communities for India’s Future The Steel Authority of India Limited (SAIL), one of the largest state-owned steel-making companies in the country, has long been at the forefront of India’s industrial growth. Since its inception, SAIL has not only contributed significantly to building India’s infrastructure but has also played a pioneering role in shaping urban landscapes and uplifting communities. Its legacy is not limited to the production of steel—it also lies in its Model Steel Towns and Integrated Development Projects, which stand as shining examples of inclusive and sustainable development. VISION BEHIND MODEL STEEL TOWNS The idea of model steel towns took root in post-independence India during a time when the newly-formed government was working hard to build a

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Lighting Lives: Rural Electrification and NTPC’s CSR Impact

In the vast tapestry of India’s development journey, Public Sector Undertakings (PSUs) have been more than economic engines—they have been pillars of social transformation. Among these, NTPC Limited, India’s largest integrated energy company, stands out for its unwavering commitment to lighting not just homes but also hopes. Through its multifaceted Corporate Social Responsibility (CSR) initiatives, NTPC has played a pivotal role in advancing rural electrification and fostering inclusive growth in the remotest corners of the country. A Legacy of Powering Progress Established in 1975, NTPC (National Thermal Power Corporation) began with a mandate to generate reliable and affordable power for the nation. Today, with an installed capacity of over 73 GW, NTPC powers more than a quarter of India’s electricity

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Empowering Women through Sustainable Livelihood Programs

In recent years, the Indian government has implemented various programs aimed at empowering women by providing sustainable livelihood opportunities. These initiatives focus on enhancing skills, promoting entrepreneurship, and ensuring financial inclusion, thereby enabling women to contribute significantly to the nation’s economy. National Rural Livelihoods Mission (NRLM) Launched in 2011, the National Rural Livelihoods Mission (NRLM), also known as Aajeevika, aims to reduce poverty by enabling poor households to access gainful self-employment and skilled wage employment opportunities. The mission focuses on organizing rural women into Self-Help Groups (SHGs) and federating them at various levels to ensure their financial and social inclusion. As of 2017, NRLM had mobilized over 45 million women through SHGs, covering more than 40% of rural India. Kudumbashree

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CSR

SPECIAL CLEANLINESS MEASURES UNDER THE NAMAMI GANGE MISSION REDEFINE CLEANLINESS AT MAHAKUMBH 2025

Under the National Clean Ganga Mission, the Uttar Pradesh government has implemented special cleanliness management measures for Rs. 152.37 crore for Mahakumbh 2025. These initiatives combine modern technology with traditional practices to ensure a clean and sustainable environment for the sacred event. Maintaining the purity of the Ganga, effective waste management, and creating plastic-free zones are top priorities for the organization of Mahakumbh 2025. The event is being presented as a benchmark for environmental responsibility, with a strong emphasis on maintaining cleanliness throughout the fair area. Over 28,000 toilets, including 12,000 Fiber Reinforced Plastic (FRP) toilets equipped with septic tanks and 16,100 prefabricated steel toilets with soak pits have been installed across the fairgrounds. These toilets aim to promote an

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sports and csr

SPORTS MINISTER DR. MANSUKH MANDAVIYA CHAIRS FIRST-EVER CSR ROUND TABLE FOR SPORTS DEVELOPMENT

In a major effort towards strengthening the Indian sports ecosystem to host the 2036 Olympic Games, Honorable Union Minister of Youth Affairs & Sports Dr. Mansukh Mandaviya urged corporates to adopt one sport during the first-ever corporate round-table conference on Thursday. Dr. Mandaviya emphasized a vision to position India among the top five global sports performers by 2047, as the nation marks 100 years of independence. Aiming to bridge the gap between aspirations and execution, he stressed the critical role of Public-Private Partnerships (PPP) in building sustainable sports infrastructure and talent development programs. He also proposed that PSUs from the Centre support state-level requirements to achieve sporting excellence. “Each corporate entity should focus on a single sport to ensure dedicated

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SUSTAINABLE DEVELOPMENT

THE GREEN SHIFT: HOW CSR IS EMPOWERING SUSTAINABLE DEVELOPMENT IN INDIA

Climate change, one of the most pressing challenges of our time, has sparked a global call to action. In India, this call resonates deeply as businesses take proactive steps to mitigate their environmental footprint. Corporate Social Responsibility (CSR) has emerged as a powerful mechanism driving sustainable development in the country. Indian companies are leading the charge by adopting renewable energy, reducing waste, and integrating sustainability into their core operations, proving that economic growth and environmental stewardship can go hand in hand. The Role of CSR in Addressing Climate Change India’s CSR mandate under the Companies Act, 2013, requires qualifying businesses to allocate 2% of their profits towards social and environmental causes. While early CSR initiatives were predominantly philanthropic, the focus

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CSR PLAYS A CRITICAL ROLE IN THE DEVELOPMENT OF RURAL INFRASTRUCTURE

The corporate sector should come up with a concrete action plan to ensure that the benefits of economic reforms and industrial growth are available to the people living in poverty. Public-private partnerships for rural development are receiving increased attention in the international community. The idea of linking for-profit business with the broad concerns of governments for economic and social development and achievement of the Millennium Development Goals (MDGs) is becoming increasingly manifested in a growing family of efforts within and outside the UN system. CSR initiatives can support revitalizing these traditions by providing market linkages, skill training, and access to finance. This preserves cultural heritage and creates sustainable livelihoods, contributing to the economic upliftment of rural artisans and craftsmen. The

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To provide Nutritious Meals to Cancer Patients and their Families, mPokket joins forces with Roti on Wheels  

16th May 2024: In line with its sustained commitment to community welfare and corporate social responsibility, mPokket has set a benchmark via its latest CSR initiative. Demonstrating compassion and solidarity, mPokket partnered with Roti on Wheels to distribute hot and hygienic meals to cancer patients and their families in Kolkata. mPokket and Roti on Wheels are serving nutritious food such as freshly made Roti and Sabji, with fresh fruit, to help those in need, near Chittaranjan National Cancer Institute, Kolkata every Thursday and Friday. The teams have been providing approximately 300-400 meals per day, totaling 3000+ meals throughout the month. This initiative aims to address the nutritional needs of more than 3000+ individuals and their families, who often face immense

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Maruti Suzuki and Zydus Sitapur Hospital join forces to deliver high-quality cardiac care to residents of nearly 400 villages around MSIL’s Gujarat facility

15th May 2024: A CSR initiative of Maruti Suzuki completes one year of serving the community with advanced cardiac care facilities and ensuring access to critical tertiary care in the region with the help of Zydus Sitapur Hospital. It was established with an investment of Rs. 5.6 crore, the Cath Lab is fully funded by Maruti Suzuki under the company’s CSR initiative. Equipped with cutting-edge medical infrastructure and managed by a team of expert healthcare professionals, the hospital offers several advanced clinical facilities such as General Medicine, Orthopedics, Trauma, Gynecology, Urology, Nephrology, and Dialysis. The Cath lab was introduced in April 2023. Speaking on the successful completion of the first year of the Cath Lab, Mr. Rahul Bharti, Executive Officer

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PLEXCONCIL and GREENMYNA Partner together for a Successful Inaugural Beach Clean-Up Drive

May 13th, 2024: PLEXCONCIL, India’s apex trade body for plastics exports, successfully concluded its inaugural beach clean-up drive in collaboration with Greenmyna, a leading clean energy solutions advocate. The event, held on May 12th, 2024, at Carter Road, Bandra, drew 150 volunteers rallying together to combat plastic pollution and preserve the coastal environment. The beach clean-up drive united a diverse group of participants, including PLEXCONCIL COA Members from the Western region, council officials, students from the Institute of Chemical Technology, Indian Institute of Technology, Indian Plastic Institute, Mumbai and other colleges, as well as environmentally conscious citizens. Together, they collected and disposed of significant amounts of plastic waste, restoring the pristine condition of the shoreline. “We are overwhelmed by the

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