Crocs, a world leader in innovative casual footwear for women, men and children, has associated with CRY and Soles4Souls, has donated 5,000 pairs of shoes to migrant families in Cheeta Camp, Mankhurd, Maharashtra. This donation aims to provide relief to vulnerable families impacted by the COVID-19 crisis.

This initiative is carried out by Jeevan Dhara, a project supported by CRY, that works at the grassroots level and has a deep connection to those at Cheeta Camp. The donation will provide easy-to-clean and comfortable shoes to the most socially vulnerable population in the community bringing much-needed ease of mind and overall well being during this unprecedented time.

On the partnership, Kreeanne Rabadi, Regional Director (West) said, “We at CRY are grateful to Crocs for donating footwear to children and their parents in the slums of Cheetah Camp, Mankhurd. In this pandemic situation that has brought these marginalized communities’ immense difficulties, receiving these high-quality Crocs shoes with the support of Soles4Souls will certainly be a bright moment for them. We look forward to a continued partnership with Crocs to enhance the lives of our children”.

Buddy Teaser, President & CEO, S4S said “We are thrilled to continue our global partnership with Crocs. Helping to distribute thousands of pairs of Crocs around the region to more than a half dozen countries is another great example of how for-profit and not for profit companies can solve business challenges while helping those in need”.

Sumit Dhingra, Managing Director of Crocs India said, “We know that doing the right thing is the right thing for Crocs. That’s why are pleased to join hands with CRY and support the society by donating 5,000 pairs of Crocs shoes to women and children in Cheeta Camp. We are hopeful that this donation will add comfort to the lives of migrant families. Crocs will continue to work relentlessly and serve the community to ensure we reach out to those in need”.